About Us — Pryntbase

Our Story

Why Pryntbase had to exist.

The print industry didn't need another marketing tool. It needed one built specifically for print companies — priced for their reality, trained on their language.

We spent years running an agency that worked with print companies. The pattern was always the same: print shops had the people in-house who knew the business better than anyone — owners, operators, sales reps who could quote a job, recommend the right substrate, and close a $50,000 commercial account in one conversation.

What they didn't have was the technical skill set to run modern online marketing — SEO, lead capture, autonomous social, AI-driven content. That gap was costing them real money. Customers were searching online and choosing competitors who showed up first.

Most print companies tried hiring agencies to close the gap. But here's the problem: agencies that understand print are rare, and the ones that exist charge $5,000+ per month. The math doesn't work for a typical $2M-$15M print shop running on thin margins.

The industry needed software, not services. A platform that any print shop in America could afford and run themselves — pre-trained on the industry, opinionated about what works.

So we built it. Pryntbase pulls the marketing know-how out of agencies, encodes it in software, and hands it to print shops at a price they can actually pay. Six tools, vertical AI trained specifically on commercial print, set-once-and-forget automation for the things that should run on their own.

The founders have over 12 years of experience doing this work specifically for printers. We've watched the industry consolidate, watched online channels eat the easy wins, and watched shop owners burn out trying to do everything themselves. Pryntbase is the answer we wish had existed five years ago.

Our Mission

What we're actually here to do.

Pryntbase Mission

To give print companies the knowledge and tools to grow their business online — generating more leads and more sales on their terms, with affordable software that actually delivers results.

1

Proven strategy, built in

Every tool encodes marketing strategy that's been refined across hundreds of print clients. You're not figuring out what works — the software already knows.

2

Simple but effective

We resist the urge to add more tabs and toggles. If a feature doesn't make a measurable difference to your shop, it doesn't ship.

3

Affordable, on purpose

Pryntbase is priced so any print company in America can afford it. $99/mo to $349/mo. No annual contracts. No bait-and-switch enterprise pricing.

Leadership

Real people. Real print experience.

The print industry runs on relationships. So does Pryntbase. The people running this company have been working with print shops for over a decade.

Alyssa Summers

Chief Executive Officer

Alyssa leads Pryntbase from the Iowa City office, drawing on years of work with print shops to shape what gets built and how. She's the operator who decides what makes the cut — and what gets cut — based on what actually moves the needle for a print company.

John Bracamontes

Chief Marketing Officer

John runs Pryntbase's marketing operation from St. Louis. He's spent over a decade developing the strategies that now power the platform — the same playbook he used in his agency days, encoded into software so every print shop in America can run it themselves.

How We Operate

Principles, not platitudes.

The things we actually believe about software, print, and how to treat customers.

Belief 01

Print is the marketer.

Print shops are marketers — they produce marketing for clients every day. Pryntbase doesn't teach them marketing; it gives them the time back. The cobbler's children get shoes, finally.

Belief 02

Software, not services.

Agencies bill hours. Software doesn't. We built Pryntbase as a product — set it once, it runs forever — instead of as a retainer relationship that scales with your headcount.

Belief 03

Vertical beats horizontal.

Generic AI doesn't know what a 13-oz vinyl banner is. Pryntbase is trained specifically on commercial print — products, vocabulary, customer types, sales cycles — because that's the only way the output is actually useful.

Belief 04

Affordable on purpose.

We chose volume over premium pricing. Pryntbase is built to serve hundreds of print shops at fair prices, not a handful of enterprise accounts at huge ones. The industry has thin margins; we respect that.

Belief 05

Mechanism over magic.

We tell customers exactly how things work — no black boxes, no magic-AI hand-waving. If we can't explain the mechanism, we don't sell the feature.

Belief 06

Direct talk, no fluff.

Print shop owners don't have time for vague marketing-speak. Our copy, our support, our pricing pages — all written the way one operator would talk to another.

What Pryntbase Isn't

Being clear about what we're not.

It's just as important to know what Pryntbase isn't as what it is. Here's where we deliberately don't compete.

We're not chasing every business — we're built for a specific kind of print shop, and we say so up front. If we don't fit, we'll tell you.

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Not an agency

We don't do done-for-you marketing services. Pryntbase is software that runs marketing on your behalf — not a team of humans you hire by the hour.

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Not a generic SaaS

We don't try to serve every industry. Pryntbase is print-only. If you make widgets, run a law firm, or sell shoes online, we're not your tool.

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Not venture-funded bloat

We don't have a 200-person team chasing the next funding round. Pryntbase is built to be a sustainable business serving print companies — that's it.

Where We Are

Two offices. One mission.

We're based in the American Midwest — close to the industries we serve, in time zones where most print companies operate.

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St. Louis

Missouri · Headquarters

724 N. 1st Street, Suite 200
St. Louis, MO 63102

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Iowa City

Iowa · Operations

136 S. Dubuque Street, Suite 17
Iowa City, IA 52240

Built for printers by people who know print.