Print Marketing Blog

Is BNI Worth It? And Should I Join BNI? March 8, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments A question we’ve heard over and over is.. “Is BNI Worth It?” and a close second is “Should I Join BNI?”.  And both are very good questions with very easy answers. The fact [...]

How to Sell More Folders February 21, 2023 Posted by: Alyssa Summers Category: Print Marketing , No Comments Have you ever asked yourself the question “How can I sell more folders?”  If you’re a printer and print custom pocket or presentation folders, it’s likely that you have wondered what you can do to increase folder [...]

How to Sell to Big Companies February 7, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments A question we get all the time is “How Can I Sell to Big Companies?” or versions of it like… “How can I get large businesses to work with me?”, “What is the best way to [...]

Print Company Landing Pages – How They Help Your Marketing January 17, 2023 Posted by: Alyssa Summers Category: Print Marketing , No Comments If you’re reading this, it’s probably because you’ve seen landing pages before or heard of them and know you should incorporate them into your marketing mix. The main purpose of most landing [...]

How to Create a Marketing Plan for a Printing Company January 1, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments There are a number of resources out there on creating a marketing plan and developing a marketing strategy, few of those resources show how to create a marketing plan for a printing [...]

Booklets vs Catalogs – What’s The Difference? December 21, 2022 Posted by: Alyssa Summers Category: Print Marketing , No Comments Whether you’re about to create and send out a direct mail campaign, or looking for new print marketing materials to display and share with those that come into your businesses, you’re probably considering printing either [...]

Large Format Printing vs Wide Format Printing vs Grand Format December 9, 2022 Posted by: John Bracamontes Category: Print Marketing , No Comments A question we get often from marketers, designers and even print companies is “What really is the difference between large format, wide format and grand format printing?”. And it’s one of those [...]

How Printers Can Sell More Wall Graphics & Decals November 23, 2022 Posted by: Alyssa Summers Category: Print Marketing , No Comments If you’re reading this, it’s likely that you’ve found it hard to sell wall graphics and wall decals. Wall graphics may not be a “hot” product that customers are consistently looking to have [...]

How Much Revenue Does A Print Company Make in A Year? November 9, 2022 Posted by: John Bracamontes Category: Print Marketing , No Comments This is the big question, “How Much Sales Should A Print Company Make in a Year?”. And of course it’s different for everyone. Whatever your print company does in revenue per [...]

Scratch and Sniff Marketing – A Look at Scent Marketing November 4, 2022 Posted by: John Bracamontes Category: Print Marketing , No Comments ”Scented Printing + An Interview with Scentisphere Almost all of us have heard of, seen or even interacted with something that is scratch n sniff at one point or another. But the [...]