Print Marketing

Should Print Companies Use Google Ads May 18, 2023 Posted by: Alyssa Summers Category: Print Marketing , No Comments Print companies have mainly relied on traditional marketing methods like direct mail, trade shows, and word-of-mouth referrals to attract new business. However, over the last handful of years, more and more print companies are turning to [...]

How to Sell More Packaging May 4, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments Every print service provider that sells packaging wants to sell more of it. Are we right? First let’s talk about it for a second. Packaging plays a crucial role in the success of a brand. It not [...]

CRM Platforms for Print Companies April 20, 2023 Posted by: Alyssa Summers Category: Print Marketing , No Comments What is the best CRM for a print company? What CRM platforms are actually good for print companies? The truth is there are a few different ways to think about CRMs, there is the operation side, the [...]

File Naming Conventions for Marketing & Design April 7, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments Why would we write an entire article on file naming conventions? Is it really that important? Here’s the thing, there are actually a number of important use cases for the naming of files, especially when [...]

Direct Mail vs Email for Print Companies – Which Is Better? March 31, 2023 Posted by: Alyssa Summers Category: Print Marketing , No Comments In today’s ever evolving and changing world, businesses are tasked with finding the best and most effective way to market themselves. And nowadays, marketing is all about utilizing the marketing channels [...]

Is BNI Worth It? And Should I Join BNI? March 8, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments A question we’ve heard over and over is.. “Is BNI Worth It?” and a close second is “Should I Join BNI?”.  And both are very good questions with very easy answers. The fact [...]

How to Sell More Folders February 21, 2023 Posted by: Alyssa Summers Category: Print Marketing , No Comments Have you ever asked yourself the question “How can I sell more folders?”  If you’re a printer and print custom pocket or presentation folders, it’s likely that you have wondered what you can do to increase folder [...]

How to Sell to Big Companies February 7, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments A question we get all the time is “How Can I Sell to Big Companies?” or versions of it like… “How can I get large businesses to work with me?”, “What is the best way to [...]

Print Company Landing Pages – How They Help Your Marketing January 17, 2023 Posted by: Alyssa Summers Category: Print Marketing , No Comments If you’re reading this, it’s probably because you’ve seen landing pages before or heard of them and know you should incorporate them into your marketing mix. The main purpose of most landing [...]

How to Create a Marketing Plan for a Printing Company January 1, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments There are a number of resources out there on creating a marketing plan and developing a marketing strategy, few of those resources show how to create a marketing plan for a printing [...]