Is BNI Worth It? And Should I Join BNI? March 8, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments A question we’ve heard over and over is.. “Is BNI Worth It?” and a close second is “Should I Join BNI?”.  And both are very good questions with very easy answers. The fact [...]

How to Sell to Big Companies February 7, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments A question we get all the time is “How Can I Sell to Big Companies?” or versions of it like… “How can I get large businesses to work with me?”, “What is the best way to [...]

How to Create a Marketing Plan for a Printing Company January 1, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments There are a number of resources out there on creating a marketing plan and developing a marketing strategy, few of those resources show how to create a marketing plan for a printing [...]

Large Format Printing vs Wide Format Printing vs Grand Format December 9, 2022 Posted by: John Bracamontes Category: Print Marketing , No Comments A question we get often from marketers, designers and even print companies is “What really is the difference between large format, wide format and grand format printing?”. And it’s one of those [...]

How Much Revenue Does A Print Company Make in A Year? November 9, 2022 Posted by: John Bracamontes Category: Print Marketing , No Comments This is the big question, “How Much Sales Should A Print Company Make in a Year?”. And of course it’s different for everyone. Whatever your print company does in revenue per [...]

Scratch and Sniff Marketing – A Look at Scent Marketing November 4, 2022 Posted by: John Bracamontes Category: Print Marketing , No Comments ”Scented Printing + An Interview with Scentisphere Almost all of us have heard of, seen or even interacted with something that is scratch n sniff at one point or another. But the [...]

Robotic Shelf Management, Robotic Inventory Management, Shelf Strip Printing & Label Scanning October 30, 2022 Posted by: John Bracamontes Category: Print Marketing , No Comments While we aren't print service providers ourselves, we do want to make sure we put out content on innovation within the print industry and one of those spaces is Robotic [...]

How Do I Connect Google Ads to GA4 / Google Analytics 4? October 6, 2022 Posted by: John Bracamontes Category: Print Marketing , No Comments Great question, because with the full rollout of GA4 or Google Analytics 4 being out and the official word on not using UA as of next summer you’ll need to [...]

How to Sell More Truck Wraps & Increase Sales September 12, 2022 Posted by: John Bracamontes Category: Print Marketing , No Comments Whether you are a standalone vehicle & truck wrap service provider or a commercial print company that offers truck wraps as a service you are most definitely looking to sell more wraps. In [...]

How to Grow Your Printing Business August 2, 2022 Posted by: John Bracamontes Category: Print Marketing , No Comments In our last installment related to print business growth we focused on those just starting a print business, but in this article we’re focusing on how you can grow your printing business. Whether you’ve been in [...]