Pryntbase > Articles by: John Bracamontes
Should Your Company Create Memes or Use Memes Online, On Social or In Email?
09
Apr
Should Your Company Create Memes or Use Memes Online, On Social or In Email? April 9, 2024 Posted by: John Bracamontes Category: Print Marketing , No Comments Even though you are here reading this article it’s likely that you have a position on the question “Should your company create memes?”. Some of you may be [...]
Social Selling for Print Companies
05
Mar
Social Selling for Print Companies March 5, 2024 Posted by: John Bracamontes Category: Print Marketing , No Comments Are you looking for advice on a social selling strategy that is built specifically for print service providers? A reality today is that social media has transcended its initial purpose of solely connecting people and has become [...]
What industries should print companies be targeting?
22
Feb
What industries should print companies be targeting? February 22, 2024 Posted by: John Bracamontes Category: Print Marketing , No Comments The question “What industry should a print company be targeting?” is not just some simple answer. The majority of print service providers that we talk to will tell us that they target everybody that needs [...]
Should You Productize a Service Like Direct Mail?
04
Jan
Should You Productize a Service Like Direct Mail? January 4, 2024 Posted by: John Bracamontes Category: Print Marketing , No Comments Many successful companies are redefining their approach to revenue generation by productizing their services. This strategic shift towards a more structured and predictable business model has gained significant traction, especially when it comes to [...]
How to Create a New Google Analytics 4 Account & Set it Up
05
Dec
How to Create a New Google Analytics 4 Account & Set it Up December 5, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments Creating and setting up Google Analytics 4 (GA4) on your website provides valuable insights into your audience, their behavior, and the performance of your content, products and services. And [...]
Print Sales Strategy
09
Nov
Print Sales Strategy November 9, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments Over the years it’s felt like every print company that we talk to doesn’t have a sales strategy for their print business. Don’t get us wrong, they say they do, and “kind of” do, but if we’re being totally [...]
How Much Should I Mark Up Print? – Print Pricing Strategy
06
Oct
How Much Should I Mark Up Print? – Print Pricing Strategy October 6, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments A question we hear from both new print companies as well as printers who’ve been around for a while is “How much should I mark my print up?”. This print pricing [...]
How is AI Affecting the Print Industry?
13
Sep
How is AI Affecting the Print Industry? September 13, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments The print industry, like many sectors, is not impervious to the transformative effects of Artificial Intelligence (AI). From design creation to prepress operations, from the standard printing process to sales strategies, AI is reshaping the [...]
How to Sell More Quad-Fold Brochures
10
Aug
How to Sell More Quad-Fold Brochures August 10, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments “How can I sell more Quad-Fold Brochures?” or a question like it gets asked to us by print companies all of the time. Since you’re a print service provider yourself we know that in the industry [...]
How to Attract Employees to Your Print Shop & Hire Them
13
Jul
How to Attract Employees to Your Print Shop & Hire Them July 13, 2023 Posted by: John Bracamontes Category: Print Marketing , No Comments Literally every print company we speak to is having trouble finding new employees, hiring good employees and retaining employees at their business. And to be fair this isn’t just a print [...]